Brief:
Mandarin Oriental wanted to generate more bookings for their Geneva hotel.

Solution:
We saw that there was potential to attract more holiday makers to the city and so sought to reposition Geneva and the hotel as a family destination. The Sound of Music provided the inspiration as we took a childlike journey through some of the most beautiful sites in Geneva. 

Result:
Shown within the hotel’s internal TV channel, the film generated a 300% increase of internal bookings and made it possible for even more visitors to experience some of their favourite things.