Brief:
In response to the challenges faced by many of the capital’s disadvantaged, we asked the question 'what creative opportunities are there for London’s ‘at risk’ youth?’.

Solution:
We devised and created a not for profit documentary. The first socially aware 3D documentary ever made. With George The Poet and Idris Elba on board as a narrator and exec producer, the film tells the story of five young people who have discovered a passion that is transforming their lives. The documentary glances into the world of these young people and the joy and pain of following their passions, while celebrating the organisations that inspire them.

Result:
SkyArts and Sky 3D bought the rights and it became the longest running documentary on the Sky3D platform. The launch screening brought together over 150 youth organisations and generated extensive press and publicity for the organisations that continue to inspire and change lives.